April – The Month in Review
David John | Your Internet Income Advisor
During the month of April, I did not blog as much as I would have liked, but I did accomplish several tasks that have increased my knowledge Internet marketing and I have started selling on eBay again.
The biggest accomplishment of the month had to be the automation of my eBay information product business. I discovered a great tool that integrates eBay, aweber and Kunaki. I hope all of you know what eBay is by now.
Aweber is an auto responder email service that allows an Internet marketer or any marketer, to capture a visitor’s contact information such a name and email address with a double opt in (this complies with the Canned Spam Act). The double optin requires the user to click a verification link to receive the requested information. This way, you can email offers and content to the visitor and make money through the products that you promote.
Before I discovered Kunaki, I was burning and creating all of the eBooks I sold on eBay. Though this is not a difficult task, it is very time consuming and I wanted to use that time to market my business and website, so I went in search of a way to automate this eBay business and Kunaki was the solution. Kunaki is a company that allows you to upload digital media and the artwork that makes up the DVD case or CD case.
With the use of Auction Acrobat software, I have integrated eBay, aweber and Kunaki. Now, all I have to do is find new information products to sell and due my eBay market research.
Another milestone I reached during April 2009, I finally decided on a blog theme and a I created a landing page for my main domain: Your Internet Income Advisor. By making a change to the landing page of my domain, I decreased the bounce rate by 50% in a months time. This means more visitors are interacting with my website and blog for a longer period of time. The longer a visitor stays on your site the better! The longer a visitor stays on your site could mean that there is quality content worth reading.
I found a better monetization model for my blog and website. At first, I was using Google’s Adsense as a major part of monetization model. Though Google is huge and the tools are easy to implement on any website, there is one problem: the payout is very low. Because of this very low payout, I wanted to use an affiliate program that had higher payouts. I have always known about ClickBank, but was unaware of the nifty tools they provided for users. If you look to the right, you will see a section called sponsors. Well, that is a ClickBank similar to Google’s Adsense. The major difference, as put by JL Scott, “Adsense pays pennies, whereas ClickBank pays dollars.”
Affiliate Marketing
Affiliate marketing can be completed in many ways. Affiliate marketing provides many individuals and companies with opportunity to make money. For affiliate marketing to work a partnership must be developed between the affiliate and the merchant. You can achieve long term results with affiliate marketing. It is easy to make mistakes.
The first mistake many new affiliates make is they try to sell the product. As an affiliate you job is to pre-sell the product with good content. You can get paid as in affiliate in many ways.
- You can refer a visitor to a website for a product for sale and you will be paid a commission per sale.
- You refer a visitor to an opt-in box. You may get paid for that action. Some Internet marketers know they will make a certain amount of money off of every opt-in, so they are willing to pay for just the op-in. Plus you may get paid on the back they customer buys or upgrades later.
- This seems crazy, but there are services that will pay you for just sending visitors to a site. Now that is cost per action at its easiest.
There are some things you must understand about affiliate marketing before you go jumping into to this head strong. I know you are excited to start, but… the merchant is the creator or owner of the rights to a product, service or action that is being paid. The affiliate or affiliate marketer is the the person or company promoting the said products services or actions.
You want to make sure you are promoting products, services or actions on your site that are related to your site. You would not want to be linking to a site that sells maternity clothes to a gardening web site. A good match would be a stay-at-home-dad’s site be online job options.
Affiliate marketing has many advantages for the merchant and the affiliate. Done correctly on both ends makes promoting others products a viable income source.
Make Money with Resale Rights
Filed under: Internet Marketing, Optin List Building, Resale Rights on eBay
At some point I will make a post about the types of resale rights there are in the Internet marketing business. I just came across a collection of private label rights (plr) products and I plan on selling them on eBay. That is the really cool thing about plr products; you can resell them as yours! You can put your affiliate links in the book and edit them as you please. You can use them as web content or the content can even be broken down into articles to be submitted to article directories.
When you receive private label rights products, it is rare to get full plr’s. If you do, then you can sell the private label rights with the product. If you do not receive master private label rights to a product, then you can only sell master resell rights to your buyer.
Either way, you are making money if you are selling this book. Now, how do you sell these resale rights products? Well, as I see it, there are two ways to make money selling eBooks. Sell them on eBay or sell them through a website. Both ways will require some skill and to be done right, some, but not much skill in html code. All you have to do is find where things go. Html is a very organized language and easy to navigate.
If you decide to sell you resale rights products on eBay you will need to ship an actual product. Back in March of 2008, eBay changed their regarding policy on information products. eBay required sellers to ship an “actual product”. Many, if not all, true information products can be delivered digitally. That is one of the greatest advantages of selling information on the internet; the business can be set on auto pilot. You spend some time getting your sale pages, auto responder and thank you and download pages ready to go. Do some promotion and go on a vacation or go back to work at you day job and have enough money to pay off you bills with extra put aside for your vacation.
Anyway back to eBay, most eBay sellers moving information products are shipping the product on an interactive CD-ROM. I have heard of cases where the products were being shipped on inexpensive flash drives. It was a bonus the resale right product that was purchased. However you decide to ship is up to you. Personally, I used CD-ROM’s to ship my information products on eBay. I am currently looking into a fulfillment company to ship my CD-ROM’s. It will cut a little bit into the profit, but I will be using eBay to build a marketing list. Through that list, I will be able to market them directly. By market them directly, I mean I will try to up sell them a product or recommend a free give away to a membership site.
Anyway, the point is eBay is a great place to build a customer base. Though eBay can change the rules, it is one of the most visited sites on the internet. Millions of consumers monthly make the possibilities endless. You can build a very large customer base on eBay and turn it into a lucrative ecommerce business and if you are in the business of information products, it can run itself.
Creating Your Own Products to Sell
I was up at 7:30 this morning with my wife and kids. It was great! The new baby, David John Jr. was awake in his rocker next to our bed and our 3 and 4 year old came running in and opened the curtains and told us, “how come it is not morning time in this window, but it is morning time in this window?” You see, our one window faces north and our other window faces east, so the one window was getting the morning light and the other was not, but how do you explain that to a 4 year old! It was so damn cute!! Anyway, the girls climbed into bed with us and we just hung out for a half of an hour or so. It was a great way to start my day!
After drinking some coffee and checking my email, I sat down and began to work on my eBook. I do not want to give out too much information before I start to sell it, but it is about how to sell eBooks on eBay successfully. There are soooo many products out there that teach you how to sell eBooks (information products) on eBay, but they do not teach you how to maximize your sales and they do not teach you how to use eBay as a marketing tool to generate sales outside of eBay. That is one of the reasons I decided to create my own eBook.
I am a high school math teacher and I have learned how to break down time consuming tasks (which because of their length makes them difficult) into smaller and easier to understand chunks and that is what I have done with my eBook: Resell Rights Remix. It took me over 160 pages and 8 videos (over 2 hours worth) to do a good job of teaching one how to sell information products successfully on eBay.
If you are interested in learning more about resell rights products you can fill out the form to the right. By signing up you will receive a 7 part eCourse on resell rights.
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7 Ways to Drive Laser-Targeted Traffic
An affiliate marketer may have all the things needed for him to be able to succeed in a business such as affiliate marketing. He may have the necessary drive, diligence and perseverance to be able to understand how the system works. He may have all the tools necessary in maintaining the business, including a really unique and interesting website which could earn him a fortune if only the whole world could see it. However, all these would prove useless if he does not know how to drive traffic to his website. His business would sink into oblivion together with all the sales, fortune and dreams that he might have realized if he only knew how to do this particular task.
Getting people who matter to see one’s website is a difficult undertaking if he tries to consider the fact that there are rivals everywhere waiting to pin him down. The immensity of the internet as well as the affiliate marketing world has given birth to the fierce competition between affiliate marketers, each of whom has his own great product to offer. With all the websites piling on top of each other, how would one be able to stand out? The seven best ways to drive laser-targeted traffic to one’s own website would help those who are bent on sticking it out with this business wherever it is bound to take them.
The first step in driving traffic to one’s website is by relying on search engines and what they can do for the affiliate marketer concerned. Because they are popular for driving free targeted traffic, they should not be ignored by all means. Having top search engine rankings is vital in building popularity links, and the use of the right keywords is important in attaining this goal. Once a website is on top of the list, it is easily accessible to anyone who wants to see it for himself.
The second way in driving traffic to one’s website is by contacting other webmasters for a possible link exchange partnership. Locating websites that are related to one’s own website is the primary task. Once there, he should be able to establish communication by personalizing everything as much as possible. It is then possible to make reciprocal link exchanges between webmasters whichever way the affiliate marketer prefers.
The third way is through writing one’s own articles. This is an effective way in promoting a website, because good content that are appreciated by readers will lead them to visit the writer’s very own website out of sheer interest.
The fourth way is through joint venture marketing. This is one of the most effective ways of promoting a product or a service. Having a partner through ad swap or link exchange is beneficial to both parties as it allows them to reach a wide customer base in a short amount of time.
The fifth is through joining affiliate programs. Having affiliates to do the work means allowing them to bring tons of traffic to a website. Skyrocketing sales would be realized as a result, and both the affiliate and the website owner will benefit from the situation.
The sixth is by having a list of subscribers that one can refer to every so often, because they are those which would prove to be valuable assets for the marketer concerned. The use of autoresponders and personalized newsletters is one way of keeping track of them all, and holding on to them by letting them know about new products and services is an essential task that should be done by the affiliate marketer concerned.
The seventh is by knowing one’s market through and through. It is important for traffic to be targeted to those who might have a special interest in the theme or topic of one’s website. This way, a solid customer base is going to be created. Once a potential customer shows an interest in a particular website by paying it a visit, one must not waste time in trying to show him that his effort is worth it.
Traffic generating strategies are important in trying to make one’s affiliate marketing career inch forward. It is always advantageous to plan one’s moves in any business that he might undertake. This is particularly so in affiliate marketing. If one knows how to get people to see what he has to offer, then he is on the right track.
Products That I Recommend
Rob Benwell's Blogging to the Bank
Rob Benwell is only a mere 22 years old and has already made a fortune using this method. Early last year he sharing his secrets with the world in his highly successful Blogging To The Bank ebook and has made making money online a whole read more.
The 90 Day PowerSeller Challenge v3.0
John Thornhill is one of the top information sellers on the Internet. He consistent makes $100's per day from just selling eBook on eBay (R). In his book he reveals his eBay seller ID. This is virtually unheard of in the world of eBay, click here to read more.
Buying and Selling on eBay and the WWW
This is eBay (R) PowerSeller Richard Fenn's Complete Newbie's Guide To Selling on eBay and the World Wide Web. In it you will learn how to create and operate 2 sources of income! To find out more, click here.
