Target Customer Defining with Online Marketing Tools
Filed under: Driving Traffic, Internet Marketing, Research, Social Networking, Target Customer, Video Marketing, You Tube
Internet marketing is a growing way for individuals to make money working from home. There are many people making a good living by developing multiple sources of income online. Whether you are marketing the Internet or you are marketing via other media sources, you need to keep be able to identify your target customer. The better you understand your customer, the easier it will be for you market them.
Questions you should ask yourself when defining your target market or target customer:
- Are they men or women?
- What is the current income level? How old are they?
- Where are they located?
- What do they want?
- What are their key problems?
- What are their key problems?
- What can I exclude about my target customer?
By answering the above questions with as much detail that you can, you can start to define you target customer and/or target market. As I started selling on eBay, I had no clue about the need to define potential customers were or the importance of being able to define them. As I moved from eBay to the Internet in my efforts to increase my online earning potential, I discovered that just because someone finds your website does not guarantee they will interested in buying from you or your sponsored links. You need to target your traffic and targeting you traffic means you need to have clearly defined target customer.
I use You Tube to help get my name out there and to drive targeted traffic to my web site and blog. My user name on You Tube is daveatchbgdotcom. Since all of the videos I create for You Tube are centered around my target market (Internet marketing), if some watched my video and then visits my blog, I have created targeted traffic.
A great free online marketing tool can is found right on You Tube and is a free service provided for each video you upload. It is call ‘Insight’ and can be found for each video. With You Tube Insight you can research:
- How many views each video has gotten and the location by country
- How people found your video
- For each ‘search’ it will list out the keywords used to find your videos
- It shows all sites that are embedding your videoIt shows related videos and their titles
- The age and gender of the viewers
By using youtube’s insight, you can determine what keywords to use on your website, blog, or other youtube videos. Also, you should use this information to refine your definition of your target customer.
Two Traffic Driving Secrets Revealed
Filed under: Being Dad, Driving Traffic, Internet Marketing
Well, it has been a week since my last update and what a trip it has been! I mean really. I have two sick children. This is a crazy story. My wife goes to her friend’s house for a birthday party. Mind you the party is for a group of 3 and four year olds. I, mean, I would walk into the house and turn around and leave.
Seriously.Though, back to the party, one of parents brings both of her children and the youngest boy is very sick. Well, my middle child and my infant are both sick with a really bad cough. The baby boy has a temp over 100. Argh! What a trying week!
Now during this week, I have been watching videos and reading manuals on how to get or increase website traffic Read more
Website Traffic
I am currently learning how to drive traffic to websites. The overall goal for me to drive traffic to any website is to make money! I have started this blog as a place to share my thoughts on what I learn as I grow into a full time internet marketer.
As I learn what it takes to drive targeted traffic to a web site, web page or even a blog, I am taking notes and want to share some of what I learn with the world.
If you want to make money online and you want to work from home you are going to need to develop traffic to your content. You could have the BEST original content on your website, but without consistent and interested visitors, you CANNOT reap the rewards.
7 Ways to Drive Laser-Targeted Traffic
An affiliate marketer may have all the things needed for him to be able to succeed in a business such as affiliate marketing. He may have the necessary drive, diligence and perseverance to be able to understand how the system works. He may have all the tools necessary in maintaining the business, including a really unique and interesting website which could earn him a fortune if only the whole world could see it. However, all these would prove useless if he does not know how to drive traffic to his website. His business would sink into oblivion together with all the sales, fortune and dreams that he might have realized if he only knew how to do this particular task.
Getting people who matter to see one’s website is a difficult undertaking if he tries to consider the fact that there are rivals everywhere waiting to pin him down. The immensity of the internet as well as the affiliate marketing world has given birth to the fierce competition between affiliate marketers, each of whom has his own great product to offer. With all the websites piling on top of each other, how would one be able to stand out? The seven best ways to drive laser-targeted traffic to one’s own website would help those who are bent on sticking it out with this business wherever it is bound to take them.
The first step in driving traffic to one’s website is by relying on search engines and what they can do for the affiliate marketer concerned. Because they are popular for driving free targeted traffic, they should not be ignored by all means. Having top search engine rankings is vital in building popularity links, and the use of the right keywords is important in attaining this goal. Once a website is on top of the list, it is easily accessible to anyone who wants to see it for himself.
The second way in driving traffic to one’s website is by contacting other webmasters for a possible link exchange partnership. Locating websites that are related to one’s own website is the primary task. Once there, he should be able to establish communication by personalizing everything as much as possible. It is then possible to make reciprocal link exchanges between webmasters whichever way the affiliate marketer prefers.
The third way is through writing one’s own articles. This is an effective way in promoting a website, because good content that are appreciated by readers will lead them to visit the writer’s very own website out of sheer interest.
The fourth way is through joint venture marketing. This is one of the most effective ways of promoting a product or a service. Having a partner through ad swap or link exchange is beneficial to both parties as it allows them to reach a wide customer base in a short amount of time.
The fifth is through joining affiliate programs. Having affiliates to do the work means allowing them to bring tons of traffic to a website. Skyrocketing sales would be realized as a result, and both the affiliate and the website owner will benefit from the situation.
The sixth is by having a list of subscribers that one can refer to every so often, because they are those which would prove to be valuable assets for the marketer concerned. The use of autoresponders and personalized newsletters is one way of keeping track of them all, and holding on to them by letting them know about new products and services is an essential task that should be done by the affiliate marketer concerned.
The seventh is by knowing one’s market through and through. It is important for traffic to be targeted to those who might have a special interest in the theme or topic of one’s website. This way, a solid customer base is going to be created. Once a potential customer shows an interest in a particular website by paying it a visit, one must not waste time in trying to show him that his effort is worth it.
Traffic generating strategies are important in trying to make one’s affiliate marketing career inch forward. It is always advantageous to plan one’s moves in any business that he might undertake. This is particularly so in affiliate marketing. If one knows how to get people to see what he has to offer, then he is on the right track.




